Buck Drink Company, Inc.(BDC) is a local business that sells Raging Old Cafinnated Kola (ROCK) soft drinks. BDC decided to try to boost the sales of its product by running a promotional campaign inviting consumers to acquire ROCK'N Points. The points could only be obtained by purchasing ROCK soft drinks, or by purchasing points directly from the company. Points could be purchased for 10 cents each. How ever the points were obtained, they could be exchanged for ROCK'N Prizes.