Differentiate-change-embracing and change-fearing culture
Questions:
1. Explain the difference between a change-embracing and change-fearing culture.
2. How would the introduction of a new chain restaurant be best approached in these two types of markets?
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While out at a consulting engagement, one of your graduate staff members comes to you with the following question, ‘I'm confused.
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Alabama Industries manufactures and wholesales small tools. It sells the tools to a large group of regular customers and makes most sales by telephone
Explain the difference between a change-embracing and change-fearing culture.
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I need assistance in constructing a response that demonstrates effective communication skills, research competence, and technology fluency.
How would the introduction of a new chain restaurant be best approached in these two types of markets?
Assuming that some forms of subliminal persuasion may have the desired effect of influencing consumers, do you think the use of these techniques is ethical?
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