Question 1. What are the different challenge to expect in the set-up operating, and sustaining (or closure) stage in managing innovation networks? Give an example of a product or program and the challenges it faced in one of these three areas.
Question 2. Explain the differences between functional teams and cross-functional teams. What did the study determine about the effectiveness of cross-functional teams?
Question 3. Give an example of a consumer market survey in which the company was able to obtain information to successfully launch a new product. Is there a best way to identify niches? Explain.
Question 4. Explain the importance of brainstorming. What are the three most important approaches to brainstorming? Explain a situation in which brainstorming could achieve innovative results
Question 5. What are the key components of a business plan? Why are they important?
Question 6. What are some of the most important factors that affect adoption? Why is it important to consider individual characteristics when introducing an innovation?