PROJECT: Each student will be assigned to analyze a case and write a report. Use the concepts you learn in this class and previous classes to perform your analysis. It is up to you how to organize your paper/presentation, but you should at least address the following issues:
Diagnosing the company's situation, including external opportunities and threats, internal strengths/capabilities/resources and weaknesses/liabilities, thorough financial analysis, etc.
- Identifying problems the company is facing
- Developing various action alternatives that can address the problems
- Analyzing the pros and cons of various action alternatives
- Making your conclusion and recommendations as specific as possible
In short, you assume the role of a consultant for this company. You should be able to make specific recommendations regarding the solutions to the identified problems of this company.
My assigned company is SONY. Please write this paper on a Word Document. This is a major grade so please make sure its well written and please do not copy and paste from websites. This should be between 6-8 pages double spaced 12 point font.