Developing leadership and communication strategies -


Purpose: The purpose of this Assessment 2 is to enable you to apply knowledge and skills you have learnt during this course to a real world situation.

1. Business report based on HRM leadership strategy.

2. Selecting Timber company from NZ for this assignment

Requirement: Respond to a given scenario by developing leadership and communication strategies in preparation for taking an existing product into a new international market.

In order to complete this assessment you will be required to identifyand discuss a New Zealandmedium sized (ie. Revenueof approximately NZD$5.0m - $150m) export manufacturing company. This will be your own reference-based research. You will not contact any company or its staffunder any circumstances.

Scenario
You are to imagine that you work for your selected medium sized export manufacturing company in New Zealand. Your company has been approached by many parties to set up a manufacturing and distribution operation in Indiafor the first time. In your imagined role as the Head of Human Resources you have been selected by the Board to develop the following two strategies.

Instructions

Part 1.
You are required to develop a leadership strategy for your chosen company. The leadership strategy should cover both countries; New Zealand and India. The strategy should identify and respond to any problems such as; the selection of staff, training and development, culture, ethical issues (such as; child labour, bribery, corruption, sourcing raw materials, business services and the disposal of waste), and other problems that you think the company may face in this new market.

Part 2.
You are required to develop a communication plan to communicate the leadership strategy company wide. Make sure that the communication plan is relevant to the staff in the home country (New Zealand), as well as to the staff in the host country, India.
You will need to approach the assignment from a human resource management perspective, and incorporate theory, concepts, data and research findings in your submitted Assessment 2.

The Strategies must demonstrate comprehension of Managing in a Globalised World course material. Therefore, you must make reference to International Business frameworks, concepts and terminology that you have encountered in workshops, directed learning and self-directed-learning. You must also refer to your own independent research.

This must be combined with industry material and data to provide sound argument, rationale and decisions, ultimately leading to recommendations that your strategies will produce.

Further, your Strategies must:
- Be from the management perspective (i.e. not be a marketing report)
- Be realistic and practical
- Must apply theoretical concepts

Strategy Format;
- Title
- Executive Summary
- Introduction
- Discussion section; "Strategies, Theory & Concepts, Analysis and Critique" - Addressing Part 1 and Part 2 above
- Conclusion
- Recommendation
- Research and references

Length: Approximately 6-8 pages (approximately 4,000 words) plus bibliography and appendices,

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