Developing a promotion blend for digital tape recorders, Marketing Management

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Developing a promotion blend for digital tape recorders

Assignment:

Explain how an understanding of the adoption process would help you develop a promotion blend for digital tape recorders, a new consumer electronics product that produces high-quality recordings. Explain why you might change the promotion blend during the course of the adoption process.

Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Management: Developing a promotion blend for digital tape recorders

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Marketing Management: Developing a promotion blend for digital tape recorders

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