Question: The marketing specialists at Quality Teas Inc., a tea manufacturing company, developed a new line of high-quality tea. The new line was priced at a comparatively lower price than the other lines of tea available in the market. Therefore, the advertisements for the teas stated, "The highest quality tea does not have to be expensive." This is an example of communicating a product's _______. Group of answer choices marketing mix product parity competitive advantage competitive parity