Develop a position paper on the role of big data, Marketing Management

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Develop a position paper on the role of big data

Problem

Develop a position paper on the role of Big Data in the aluminum supply chain system. Evaluate this from the perspective of Ball Packaging Corporation. Consider the definition of Big Data, and Data Management. How does this affect the vendors, customers and other outside resources?

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Marketing Management: Develop a position paper on the role of big data

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