Develop a marketing plan for your busines, Marketing Management

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Develop a marketing plan for your busines

Assignment task: You want to start your own business in Toronto, Canada. Now develop a marketing plan for your business. Your plan must include the following:

1. Executive summary

2. Strategy about your 4P

3. Budget

4. SWOT analysis of your company

5. Analysis of the micro and macro environmental factors detailing your strategy to exploit controllable factors and your strategy to adapt with uncontrollable factors.

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Marketing Management: Develop a marketing plan for your busines

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