Develop a customer service strategy


Assignment:

1. Scenario: You have been provided with customer feedback for an organization's customer service (You can use any example). Read this feedback, and determine the following:

The key requirements of the customer

The main points for improvements

Make notes. These will be used for the next question.

2. Following on from the previous activity, develop a customer service strategy that is appropriate for the organization and takes into account the feedback received. Document your strategy in a rough plan and attach to your workbook on completion. Your strategy should include details of: 

Customer service objectives being addressed

Customer requirements being addressed

The aim(s) of the strategy

Practical application of the strategy, including budgeting and resource requirements.

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Strategic Management: Develop a customer service strategy
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