Assignment:
Case link : https://mitsloan.mit.edu/LearningEdge/CaseDocs/08-076%20Ecommerce%20at%20Yunnan%20Lucky%20Air%20-%20Lehrich.pdf
After reading the case E-commerce at Yunnan Lucky Air, reflect on the challenges of the organisation as they relate to costs. -Analyse the costs and, using specifics, develop a cost centered business strategy for the airline to move forward as a profitable firm. -Devise a tactic to differentiate the firm and to support the cost focused strategy you developed. How can the tactic be implemented within the scope of the overall strategy?