Based in a shoe industry
Product Design: Determine the quality and performance features. They impact in product costs. How might decisions in this area impact product quality and operations?
Marketing & Promotions per market: determine the lenght of promotions and warranties, as well as support to be offered to retailers. How might these decision impact wholesale prices and market share? What type of promotions should be offered in each market (North America, Asia-Pacific, Europe-Africa and Latin America)?