Describing steps in marketing planning process


Assignment:

Identify the steps in the marketing planning process. The basic steps in the marketing planning process are defining the organization’s mission and objectives; assessing organizational resources and evaluating environmental risks and opportunities; and formulating, implementing, and monitoring the marketing strategy.

Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include  references.

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Marketing Management: Describing steps in marketing planning process
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