Disucssion Post
Define marketing and describe why it is important for healthcare managers to understand the key components of the marketing concept? A few years ago, the idea of marketing in many healthcare organizations was almost unthinkable. Discuss why healthcare organizations, of the past, were slow to integrate marketing principles and practices. Today, healthcare marketing is a pervasive reality. How have things changed and why?
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.