1. Describe collaboration tools that can be used for face-to-face meetings. Describe tools that can be used for virtual, synchronous meetings.
2. Explain the role of goals and goal setting in organizations.
3. Take an existing product/brand and critically evaluate the marketing strategy (including the current advertisement) for that product/brand using the tools and concepts learnt in the course. Develop a better marketing strategy and provide justifications for your new strategy.