Problem: Brookingdale Insurance Company has expressed interest in being represented by Roger's insurance agency. For each of the following items of information about Brookingdale, describe the sources of information that will help Roger evaluate the insurer. Brookingdale asserts in its application that it is a good corporate citizen. Brookingdale appears to pay significantly higher producer commissions than other insurers do. Explain why an insurer may want to know about other insurers an agency represents when evaluating the agency for a prospective appointment. Explain how the underwriting cycle can affect insurance wholesalers. Describe various ways producers and insurers engage in communications. Describe the ultimate goal of joint agency-insurer planning.