Title: Marketing Segmentation Plan
Create a (150 words per bullet) Market Segmentation Plan (150 words per bullet) for the Nutri Gram (Kellogs). Include the following for both the domestic and international (USA and China):
• Describe the target market (audience) profiles, key buying behaviors, and decision motivators for the consumer target market.
• Detail the steps involved in a new product/service development.
• Develop a pricing strategy for the new product or service offering.
• Differentiate the new pricing strategy for the practice of setting the price. Why is this an important distinction?
APA format
Cite a minimum of two scholarly sources.