1. Describe the personality traits and their implications for leadership.
2. What are the implications of cultural issues, ethical issues and CSR issues for employees and HR functions in an organisation?
3. Why is price stability difficult to achieve in online and global marketing. How do cell phone companies make money by charging a flat rate per month for a set number of minutes, such as $50 for 300 minutes? Can you think of a more profitable plan? Would it appeal to consumers? Why or why not.