Describe the global green books business


Assignment:

In this assignment, you will explore the business situation that the Global Green Books Publishing is facing and how it was resolved using effective project management.

The requirements for the assignments are:

1. Read the Mini Case Study attached to the assignment.

2. Answer the following questions based on the reading:

  1. Briefly describe the Global Green Books business.
  2. Why did Global Green Books Publishing struggle?
  3. What were the specific PM solutions that were introduced by Samantha that worked?
  4. What kind of suggestions would you give to Brad and Jim if you were the Project Manager?
  5. What other similar start-up businesses struggled in a similar manner? How did they overcome the challenges? Be sure to include at least one resource supporting your answer.
  6. Global Green Books Publishing is a technology intensive business, but Samantha is not technically knowledgeable, what could she do to continue to be a successful project manager?

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