Describe the four steps in the lead generation and


1. Describe the four steps in the lead generation and management process?

2. What are the basic criteria that are used to qualify a sales lead?

3. Putting people first has worked for Info Sys. If it is so effective then, why do you think that all firms have not adopted these practices.

4. What is the difference between efficiency and effectivness?

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Operation Management: Describe the four steps in the lead generation and
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