Discussion Post: Business Ethics
Read Deceitful Spammer or Marketing Genius? and complete the questions at the end of the case study.
Task
• Describe the ethical dilemma or dilemmas Rachel faced.
• Do you think Rachel's boss' "Cindy Anderson" strategy is ethically acceptable? Why or why not?
• What is Rachel's obligation to her customers and what are Rachel 's obligations to the company
• What do you think is the most important factor in how Rachel responded to the situation: That she thought the proposed "Cindy Anderson" strategy was deceitful or that she thought the strategy would cost the company customers?
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.