Describe the corporate strategy


Assignment:

Write a 1,050-word report on the company you selected, following up on the Individual Assignment of (Environmental Scanning), and address the following:

1. Establish Long-term Goals and Objectives

  • Strategy Formulation.
  • Indicate the markets that the company will pursue.
  • Specify the unique value the company will offer in the selected markets.
  • Discuss the resources and capabilities that are required.
  • Analyze how the company will capture value and sustain competitive advantage over time.

2. Business Management Strategy

  • Consider Cost and Differentiation Advantages.
  • Describe the Corporate Strategy.
  • Investigate Vertical Integration.
  • Describe Strategic Alliances.
  • Detail the Company Competitive Advantage.
  • Generate an Organizational Chart of the company you selected.

Cite at least 3 scholarly references.

Format your paper consistent with APA guidelines.

Click the Assignment Files tab to submit your assignment.

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Business Management: Describe the corporate strategy
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