Question 1: Describe the corporate-level strategy and characterize its level of diversification.
Question 2: Discuss the advantages and disadvantages of the company's organizational structure. Does the organizational design effectively support the needs of this company's corporate-level strategy?
Question 3: Describe how the company structured innovation strategy. Who was responsible for oversight and coordination of the business initiatives?
Question 4: How does the innovation activity facilitate achievement of the company's corporate objectives?
Question 5: What recommendations would you make to improve either the design or implementation of the company's innovation efforts?