1. Describe large, bureaucratic organizations with which you have had contact that have not responded flexibly to customer demands. Also describe examples of satisfactory responsiveness. What do you think accounts for the differences between the responsive and nonresponsive organizations?
3. Using an Internet search engine, search for “strategic alliance” and identify three recently formed alliances. For each alliance, identify whether the companies' other products are generally competitors or complementary products. What are the goals of each alliance? What brought them together? Discuss whether you think a strategic alliance is an effective way for these organizations to meet their goals.