Discussion Post: Matching the Demographics to the Product
a) Select a consumer-products company belonging to the Fortune 500.
b) Search the Claritas Zip Code Lookup site for a zip code of an area you are familiar with.
c) Describe how the company's key product and brand elements fit the needs of the market described.
d) Evaluate the company's ability to address this market.
The response should include a reference list. Using double-space, Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.