Describe features of the italian high fashion industry


Assignment task: Italy is often cited as a country with an international competitive advantage in high fashion. According to Porter's Diamond Model, which of the following features of the Italian high fashion industry would NOT be expected to contribute to Italy's competitive advantage in high fashion?

Choices:

  • Ancillary industries such as crafts/art, fabrics, fasteners, etc.
  • Discerning and demanding customers for high fashion in Italy
  • International reputation of Italian high fashion
  • Availability of talented designers and skilled garment industry workers
  • Intense competition among fashion houses within the industry

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Other Subject: Describe features of the italian high fashion industry
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