Discussion: Determine Marketing Objectives Using SMART Analysis
Bejamo organization is one of the young and upcoming small-scale companies in the food processing industry. It engages in bakery and confectionery activities in the suburban region of Hawaii. Outline the marketing objectives, describe any research you would do, and describe your target market(s). Remember that objectives should be SMART: Specific, Measurable, Achievable, Realistic, and Time-specific. Paper length: 3-4 pp. not including title page and references.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.