Course Learning Outcomes
Upon completion of this course, students should be able to:
1. Describe and apply various dimensions of management.
2. Discuss the roles managers perform, the skills they need to execute those roles effectively, and the way new information technology is affecting these roles and skills.
3. Compare and contrast the principal challenges managers face in today's increasingly competitive global environment.
4. Describe management processes and skills that influence organizational effectiveness.
5. Compare and contrast how individual behavior exists within the context of the business environment.
6. Demonstrate an understanding of different leadership styles and their impact on subordinate and organizational performance.
7. Demonstrate an understanding of the significance and interrelations of individualism, perceptions, motivation, and employee behavior.
8. Evaluate and discuss the influence and opportunities of teams/workgroups in the workforce.
9. Analyze the impact that values have upon a variety of management decisions.
10. Describe and apply the elements of strategic planning and SWOT analysis to strategic managerial decisions.
11. Evaluate the need for change and recommend change for a business situation.
12. Apply management skills and principles to work-related situations.
Credits
Upon completion of this course, the students will earn three (3) hours of college credit.
Course Structure
1. Unit Learning Outcomes: Each unit contains Unit Learning Outcomes that specify the measurable skills and knowledge students should gain upon completion of the unit.
2. Unit Lesson: Each unit contains a Unit Lesson, which discusses unit material.
3. Reading Assignments: Each unit contains Reading Assignments from one or more chapters from the textbook. Suggested Further Readings are listed in the Unit III and Unit V study guides to aid students in their course of study. The readings themselves may or may not be provided in the course, but students are encouraged to read the resources listed if the opportunity arises as they have valuable information that expands upon the lesson material. Students will not be tested on their knowledge of the Suggested Further
BBA 3602, Principles of Management
Course Syllabus
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Readings. Chapter presentations are provided in each unit study guide as Suggested Further Reading to aid
students in their course of study.
4. Learning Activities (Non-Graded): These non-graded Learning Activities are provided in each unit to aid
students in their course of study.
5. Key Terms: Key Terms are intended to guide students in their course of study. Students should pay
particular attention to Key Terms as they represent important concepts within the unit material and reading.
6. Discussion Boards: Discussion Boards are a part of all CSU term courses. Information and specifications
regarding these assignments are provided in the Academic Policies listed in the Course Menu bar.
7. Unit Assessments: This course contains eight Unit Assessments, one to be completed at the end of each
unit. Assessments are composed of multiple-choice questions.
8. Unit Assignments: Students are required to submit for grading Unit Assignments in Units I-VIII. Specific
information and instructions regarding these assignments are provided below. Grading rubrics are included
with the Unit I-VIII Assignments. Specific information about accessing these rubrics is provided below.
9. Ask the Professor: This communication forum provides you with an opportunity to ask your professor
general or course content related questions.
10. Student Break Room: This communication forum allows for casual conversation with your classmates.
CSU Online Library
There is a virtual library with resources, including both journals and ebooks, to support your program and your course at
Columbia Southern University. eResources are accessible 24 hours a day/7 days a week from the CSU Online Library
gateway page. To access the library, log into myCSU, and then click on CSU Online Library. Resources are organized in
the library by title, but if you click on Research Guides, you will find eResources arranged by subject.
The Library Reference service is available 7 days a week; you can reach CSU's virtual librarians by emailing
[email protected]. These professional librarians will be glad to help you develop your research
plan or to assist you in any way in finding relevant, appropriate, and timely information.
Librarian responses may occur within minutes or hours, but it will never take more than 24 hours for a librarian to send a
response to the email address you have provided. Replies to reference requests may include customized keyword search
strategies, links to videos, research guides, screen captures, attachments, a phone call, live screen sharing, and meeting
room appointments, as well as other forms of instruction.
Unit Assignments
Unit I Essay
Individual Personalities and Temperaments
Visit the CSU Online Library and locate a minimum of two recent articles on individual personalities and temperaments.
Look for articles that discuss how personalities and temperaments affect management styles and/or organizational
culture. Discuss each article and summarize the author's key points.
The body of your paper should be a minimum of one page in length, not including the title and reference pages. Cite and
reference the sources appropriately.
Information about accessing the Blackboard Grading Rubric for this assignment is provided below.
Unit II Case Study
Read "Whole Foods Market Practices What It Preaches,"
and discuss how Whole Foods Market's emphasis on the employee stakeholder leads to overall stakeholder well-being.
The body of your paper should be minimum of one page in length, not including the title and reference pages. While you
are not required to use sources outside of your textbook, if you choose to use them, they must be cited and referenced
appropriately.
Information about accessing the Blackboard Grading Rubric for this assignment is provided below.
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Unit III Case Study
Read "KFC's Big Game of Chicken,"
The body of your paper should be a minimum of one page in length, not including the title and reference pages. While you
are not required to use sources outside of your textbook, if you choose to use them, they must be cited and referenced
appropriately.
Information about accessing the Blackboard Grading Rubric for this assignment is provided below.
Unit IV Case Study
Read "Home Depot's Fix-It Lady: Chief Financial Officer Carol Tomé Has a Shot at CEO, If She Can Solve the Retailer's
Technology Problems,"
The body of your paper should be a minimum of one page in length, not including the title and reference pages. While you
are not required to use sources outside of your textbook, if you choose to use them, they must be cited and referenced
appropriately.
Information about accessing the Blackboard Grading Rubric for this assignment is provided below.
Unit V Case Study
Read "Can Google Star Marissa Mayer Save Yahoo?," which is a case on page 364 of your course textbook, and respond
to the three questions at the end of the case on page 365.
The body of your paper should be a minimum of one page in length, not including the title and reference pages. While you
are not required to use sources outside of your textbook, if you choose to use them, they must be cited and referenced
appropriately.
Information about accessing the Blackboard Grading Rubric for this assignment is provided below.
Unit VI Case Study
Read "Years of Chaos and Fail Whales Didn't Stop Twitter. Now the Company that Couldn't Kill Itself May Be About to Take Flight." which is a case on page 459 of your course textbook, and respond to the four questions at the end of the case .
The body of your paper should be a minimum of one page in length, not including the title and reference pages. While you are not required to use sources outside of your textbook, if you choose to use them, they must be cited and referenced
appropriately.
Information about accessing the Blackboard Grading Rubric for this assignment is provided below.
Unit VII Case Study
Read "Doodling for Dollars." which is a case on page 526 of your course textbook, and respond to the four questions at
the end of the case on page 527.
The body of your paper should be a minimum of one page in length, not including the title and reference pages. While you are not required to use sources outside of your textbook, if you choose to use them, they must be cited and referenced
appropriately.
Information about accessing the Blackboard Grading Rubric for this assignment is provided below.
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Unit VIII Essay
Conflict Management Strategies
Visit the CSU Online Library and locate a minimum of two recent articles on conflict management strategies and the reasons conflict arises. Discuss each article and summarize the authors' key points.
The body of your paper should be a minimum of two pages in length, not including the title and reference pages. Cite and reference the sources appropriately.
Information about accessing the Blackboard Grading Rubric for this assignment is provided below.
APA Guidelines
CSU requires that students use APA style for papers and projects. Therefore, the APA rules for formatting, quoting, paraphrasing, citing, and listing of sources are to be followed. Students can find CSU's Citation Guide in the myCSU Student Portal by clicking on the "Citation Resources" link in the "Learning Resources" area of the myCSU Student Portal.This document includes examples and sample papers and provides information on how to contact the CSU Success
Center.
Blackboard Grading Rubrics
Assignment Rubrics
One or more assignments in this course utilizes a Blackboard Grading Rubric. A rubric is a tool that lists evaluation criteria
and can help you organize your efforts to meet the requirements of an assignment. Your professor will use the Blackboard
Grading Rubric to assign points and provide feedback for the assignment.
You are encouraged to view the assignment rubric before submitting your work. This will allow you to review the
evaluation criteria as you prepare your assignments. You may access the rubric in "My Grades" through the "Tools" button
in your course menu. Click the "View Rubric" link to see the evaluation criteria for the assignment. Upon receiving your
assignment grade, you may view your grade breakdown and feedback in the rubric.
CSU Grading Rubrics for Papers/Projects, Discussion Boards, and Assessments
The Learning Resource area of the myCSU Student Portal provides the rubrics, and information on how to use them, for
Discussion Boards, written response questions in Unit Assessments, and Research Papers/Projects.
The course writing assignments will be graded based on the CSU Grading Rubric for all types of writing assignments,
unless otherwise specified within assignment instructions. In addition, all papers will be submitted for electronic evaluation
to rule out plagiarism. Course projects will contain project specific grading criteria defined in the project directions.
To view the rubrics, click the Academic Policies link on the Course Menu, or access it through the CSU Grading Rubric
link found in the Learning Resources area of the myCSU Student Portal.
Communication Forums
These are non-graded discussion forums that allow you to communicate with your professor and other students.
Participation in these discussion forums is encouraged, but not required. You can access these forums with the buttons in
the Course Menu. Instructions for subscribing/unsubscribing to these forums are provided below.
Click here for instructions on how to subscribe/unsubscribe and post to the Communication Forums.
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Ask the Professor
This communication forum provides you with an opportunity to ask your professor general or course content questions.
Questions may focus on Blackboard locations of online course components, textbook or course content elaboration,
additional guidance on assessment requirements, or general advice from other students.
Questions that are specific in nature, such as inquiries regarding assessment/assignment grades or personal
accommodation requests, are NOT to be posted on this forum. If you have questions, comments, or concerns of a nonpublic
nature, please feel free to email your professor. Responses to your post will be addressed or emailed by the
professor within 48 hours.
Before posting, please ensure that you have read all relevant course documentation, including the syllabus,
assessment/assignment instructions, faculty feedback, and other important information.
Student Break Room
This communication forum allows for casual conversation with your classmates. Communication on this forum should
always maintain a standard of appropriateness and respect for your fellow classmates. This forum should NOT be used to
share assessment answers.
Grading
Discussion Boards (8 @ 2%) = 16%
Unit Assessments (8 @ 4%) = 32%
Unit I Essay = 6%
Case Studies (6 @ 6%) = 36%
Unit VIII Essay = 10%
Total =100%
Course Schedule/Checklist (PLEASE PRINT)
The following pages contain a printable Course Schedule to assist you through this course. By following this schedule,
you will be assured that you will complete the course within the time allotted.
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BBA 3602, Principles of Management