Describe a strategic change one company might make


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Directions:

An important element in strategy development is attempting to anticipate how a competitor might respond to an organization's changes in strategy(ies).

Select a company and a product you use/are familiar with that has a similar competing item made by another company (Under Armour versus Nike, Campbell versus Progresso, Allstate versus State Farm).

Describe a strategic change one company might make; what response might the other company try to offset the competitor's strategic change?

The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.

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Strategic Management: Describe a strategic change one company might make
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