Assignment
Select and research a company from the 2019 Fortune 500 list that demonstrates a sustainable competitive advantage in the marketplace.
Evaluate the selected company's sustainable competitive advantage using the SWOT analysis technique.
Write 700 to 1,050 words modified SWOT analysis that includes the following:
a. An introduction with a detailed description of the company
b. A SWOT analysis diagram that includes strengths, weaknesses, opportunities, and threats
c. An evaluation of how specific internal factors (strengths and/or weaknesses) support and/or promote a competitive advantage; examples may include:
d. Financial, physical, or human resources
e. Access to natural resources, trademarks, patents, or copyrights
f. Current processes (employee programs or software systems)
g. An evaluation of how specific external factors (opportunities and/or threats) support and/or promote a competitive advantage; examples may include:
h. Market trends (new products or technology advancements)
i. Economic trends (local and/or global)
j. Demographics
k. Regulations (political, environmental, or economic)
l. Conclusion with an evaluation of how the company has retained its competitive advantage
Format your assignment according to the give formatting requirements:
a. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
b. The response also includes a cover page containing the title of the assignment, the course title, the student's name, and the date. The cover page is not included in the required page length.
c. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.