Assignment: Strategic Plan
Write a 1,050- to 1,400-word paper in which you explain the importance of your selected business's vision, mission, and values in determining your strategic direction. Include the following:
• Define your business, products or services, and customers by developing a mission statement. Ensure that you are differentiating your product or service.
• Create a vision for this organization that clearly demonstrates your decision on what you want your business to become in the future.
• Define your guiding principles or values for your selected business considering the topics of culture, social responsibility, and ethics.
• Analyze how the vision, mission, and values guide the organization's strategic direction.
• Evaluate how the organization addresses customer needs and critique how they achieve competitive advantage.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.