Assignment
Part 1
Prior to beginning work on this discussion, review Chapter 16: Strategic Elements of Competitive Advantage, and table 16-2: D'Cruz's model, "Dynamic Strategic Interactions in Hypercompetitive Industries."
• Define the term hypercompetition with an example. Identify a firm that competes in a hypercompetitive industry.
• Explain how the five partners (flagship) model developed by Rugman and D'Cruz differ from Porter's five forces model?
• Determine how the firm you selected uses dynamic strategic interactions to compete in each arena listed in the model on 16-2, which are cost and quality, timing and know-how, entry barriers, and deep pockets.
• What is the connection if any, between national competitive advantage and a company competitive advantage?
Part 2
Prior to beginning work on this discussion, review Chapter 17: Leadership, Organization, and Corporate Social Responsibility in your text.
The goal in organizing for global marketing is to find a structure that enables the company to respond to significant differences in international market environments and to extend valuable corporate knowledge.
• Discuss at least three alternatives for global organization structure.
o For each one, explain the structure and some of its advantages and disadvantages for global operations.
• Evaluate the importance of creating the balance between autonomy and integration in various global organization structures.
Consumers throughout the world expect that companies conduct business in an ethical and socially responsible way. Socially conscious companies should include human rights, labor, and the environmental issues in their agenda.
• Identify at least three ways global companies can demonstrate their commitment to CSR.
o Provide an example where a specific company, other than Starbucks, demonstrated commitment to CSR.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.