Discussion Post A
• Define the Brand in terms of Marketing.
• What are Three examples of brands and companies you like and explain why you like those particular brands versus others?
• Name Three Brands you can't stand and Why?
• Convince me to buy one of the Brands you can't stand by making a marketing pitch.
Discussion Post B
• When you get your hair cut or go to the stylist, what's the "core" of what you buy vs. what are the "value-addeds" in the purchase?
• When you go to a consultant? What's a consultant's core vs. value-addeds?
• When you purchase Music? What is the core vs. value-addeds for the music?
• Consider one of this purchases: A time-share condo. What elements are tangible vs. intangible? How do the tangible vs. intangible components contribute to your satisfaction or dissatisfaction with the consumption?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.