Problem
1) Define international marketing and marketing. What is the difference between them?
2) Define cultural imperatives, cultural electives, and cultural exclusives.
3) Define the terms marketeconomy, planned economic systems, and mixed systems.
4) What is the relationship between intellectual property protection and economic development?
5) Define price elasticity of demand, elastic demand, and inelastic demand.
6) Briefly describe any TWO (2) the traditional advertising appeal formats.