I want assistance with the folloeing discussion questions.
https://www.geocities.com/richm89/relationship.pdf
https://www.geocities.com/richm89/lifetime_value.pdf
The articles suggests that customer relationship marketing embraces the same dynamics as interpersonal relationships. Think about a meaningful relationship in your life. What are/were the key components of this relationship? Why are/were these factors important to you? Can these components be applied to CRM? How?