Assignment:
Question 1. Describe three businesses that have won your customer loyalty - places you enjoy doing business and are likely to remain a customer. What, specifically, causes you to give them your loyalty?
Question 2. Then, visit the web site of two of the following corporations mentioned in your reading assignment for Lesson 1 known for their customer loyalty:
- Wegman's Food Markets
- REI
- Edward Jones
- The Container Store
- Marriott
- Nordstrom's
- FedEx
- Zappos
- Costco
- Southwest Airlines