Creating marketing plan for artists release of new album


Question: The artist or band can be closely based on your career or the career of an artist or band that you work with, but must represent a scenario where you are creating a marketing plan for the artist's release of a new album. The plan will include details and plans for the following areas: Target Markets-Demographic, Psychographic, and Geographic Online Fan Engagement Merchandising Distribution/Retail-Digital and Physical Publicity/Press Radio Promotion Tour Advertising Promotional Materials Additional Opportunities

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Marketing Management: Creating marketing plan for artists release of new album
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