Create the below components of a strategic marketing plan


Problem

Assume you are the Marketing Manager of PappuPinky which is an online clothes e-tailing business. Create the below components of a strategic marketing plan for the company.

• Market analysis using SWOT
• Market segmentation, targeting, and product positioning

The write up should not exceed THREE pages and should clearly articulate the above key areas.

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Marketing Management: Create the below components of a strategic marketing plan
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