Create marketing plan and sales strategy
Assignment : Marketing Plan
o Submission Requirements
? Marketing Plan & Sales Strategy (MS Word or equivalent)
? Marketing Budget (MS Excel worksheets bundled with course textbook)
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Review the scenario presented as it relates to the case of Hoyle v. Freightliner. Were the actions of the co-workers towards the female employee sufficient to meet the severe and pervasive threshold?
If you were a marketer behind this advertising campaign, would you do things differently or endorse the existing materials? Why? This is an individual participation
Stressed the importance of staying grounded and also clearly defining your true north.
The issue of diversity is a major topic for government suppliers that have to supply census data about their workforce relative to the race of candidates that they hire for opportunities. While it is not quite as visible for private employers and
Marketing Plan & Sales Strategy (MS Word or equivalent)? Marketing Budget (MS Excel worksheets bundled with course textbook)
Describe elements of culture that might affect how you would negotiate a contract with a business person from both countries and from your own country. Describe the following three countries: Australia, Libya, Canada
Look at Leonel v American Airlines, 400 F, 3d 702 (9TH Cir. 2005). Read the story of the flight attendants whose conditional job offer was rescinded for failure to disclose HIV-positive status on the medical questionnaire.
Summarize your background and what makes you unique (your competitive advantage/differentiation) in a one-paragraph elevator pitch.
A truck driver was subjected to a random drug test and tested positive for marijuana use. After a confirmatory test verified the initial result, the driver was terminated. He denied having ever used marijuana.
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