Homework
Throughout this course, you will analyze the Case Study: East Chestnut Regional Health System (ECRHS).
Read carefully. Review the grading rubric to gain an understanding of the information to be included.
Review the Case Study document.
Assume East Chestnut Regional Health upper management has asked you to analyze its current marketing strategies from both ethical and financial perspectives.
Use the Case Study Review Guide as a tool to help you complete your analysis.
Create 1,050 words Financial and Ethical Impact Analysis for ECRHS's current health care marketing strategy for upper management, based on the above factors.
Include a summary of each section in your analysis:
1. Mission and objectives
2. Organizational structure and culture
3. Current marketing strategies
4. Current financial analysis
5. Competitive advantage
6. Current value chain
7. Current target market
8. External environmental factors
Format your homework according to the give formatting requirements:
1. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the homework, the course title, the student's name, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.