Create about any one company marketing strategy
Problem: Search the internet and create about any one company's marketing strategy in terms of segmentation and targeting? Except Nike and Coca Cola.
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How important is branding in the oil and gas industry, and why? What media are most prominent in oil and gas industry, and why?
Explain why innovation is critical for the success of any global companies. Then develop five different ways to enhance a global company's innovation capacity
Discuss The Implications This Has For Channel management, and staffing of channels with no stock holds in warehouses.
Why might they be using these different channels differently? What are some of the benefits or downsides of these different communication channels?
Search the internet and create about any one company's marketing strategy in terms of segmentation and targeting? Except Nike and Coca Cola.
Discuss how lifestyle influences consumers' buying behavior and how marketers measure lifestyle. Are there differences amongst the generations?
Is the Nike's campaign as comprehensive and as integrated as those described in the opening vignette? Why or why not?
Explain one advertisement you gathered and discuss whether or not it meets the consistency challenge with respect to its communication objective.
Problem: Can you explain VIMEO's Scalability? (Vimeo is an event platform)
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