Problem:
The following is the budget for a new high tech product launched in July:
July August
Expected Sales in Units 2000 3000
Selling price per unit 50 50
Total Sales 100000 100000
The actual sales were:
July August
Actual sales in units 1000 2500
Selling price per unit 50 50
Total Sales 50000 125000
Q1. Create a schedule of cash collections for the budgeted sales for July and August. Assume that 80% of sales are collected in the month of sale and the remaining 20% of sales are collected the following month.
Q2. What strategic considerations should Mary take into account? Explain.