Discuss the below:
Ford Motor Company Memo
As the president's assistant at the Ford Motor Company, you received a customer letter. The customer complains that her Ford Escort is a "lemon" and has cost her over $3,000 in repairs over a two-year period after the warranty expired. She wants to be reimbursed $3,000. You cannot grant her request; however, you can offer her a credit for $1,000 toward the purchase of a new Ford car.
Write a letter explaining the decision. Present your rationale in a way that acknowledges the customer's concerns yet avoids paying for past repairs.