Company Selected : Coke ( Beverage brand)
For the final project, you will create a case study based on a company of your choice. The case study should include at least 6 of the concepts that we have discussed in this course. The case study should be a minimum of 8 pages in length; not including the title page and reference page. The case study should also include at least 5 sources; these should be scholarly sources.
Submit an 8-page case study, using the writing template, and a minimum of 5 references.