Question 1:
‘A company needs a Corporate Communication plan to assist guarantee the success of its overall business plan.’ In the light of above how would you go about elaborating a Corporate Communication plan?
Question 2:
Corporate Communication experts characterize the Corporation’s voice, its reputation, integrity and image. Describe.
Question 3:
Describe how the following management functions:
• Public Relations
• Employee Relations
• Community Relations
• Advertising
• Media Relations
Are related to corporate communication and aid Organization` to gain competitive advantage.