Contrast customer needs-wants and demands, Management Information Sys

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Contrast customer needs-wants and demands

Discuss the below:

Q: Compare and contrast customer needs, wants, and demands. Describe the need versus the want for the following products: Gatorade, Nike shoes, and iPod.

Textbook: (Principles of Marketing, 15th Edition,Philip T Kotler, Gary Armstrong ISBN-10: 0-13-308404-3ISBN-13: 978-0-13-308404-7)

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Management Information Sys: Contrast customer needs-wants and demands

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