Each question must be answered in 200 to 300 words.
Please provide necessary references.
Question 1. What considerations do you feel a marketing manager in today's world should make in terms of consumer behavior?
Question 2. Break down the consumption process stages for a recent purchase or sale you've made. Describe your experience from pre-purchase to purchase and finally to post-purchase. Please describe your experience and personal feelings in detail.
Question 3. Describe the external and internal influences you were recently exposed to (or contributor of) in regards to a sale or purchase. Pick a specific product and describe the acquisition experience and what created your needs and desires. Explain from the aspect of the buyer or salesperson, if you were doing the selling.