Consumer and trade sales promotion methods


Assignment:

Q1. Identify and give examples of the three major types of salespersons.

Q2. Explain how each step in the personal-selling process leads to the next step.

Q3. What are the major tasks involved in managing a sales force?

Q4. What are the major differences between consumer and trade sales promotion methods? Give examples of each.

Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Management: Consumer and trade sales promotion methods
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