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Considering the consumer behavior principles that it costs

Considering the Consumer Behavior principles that

It costs 5 times as much to find a new customer as it does to keep an existing one.

Unhappy customers will report a negative experience to 10 times as many people than satisfied customers,

Identify a strategy a firm could use to increase consumer satisfaction and develop and maintain loyal customers.

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Marketing Management: Considering the consumer behavior principles that it costs

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