Considering issues such as product adaptation for the us, Operation Management

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Considering issues such as product adaptation for the us

Create a matrix that overviews the 4 elements of the marketing mix for IKEA’s business in the USA; then present a review of each element of the marketing mix, considering issues such as product adaptation for the US market, distribution challenges, differentiated pricing.

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Operation Management: Considering issues such as product adaptation for the us

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